Gucci Launches Debut Home Line

Gucci launches debut home line.

Calling all fashionistas – Gucci has just announced the launch of a brand new home decor line. Stand by for a riot of rainbow brights, renaissance floral prints and flamboyant animal motifs in what just may be the most stylish homeware collection of the year.

Alex Merry illustrations for Gucci Decor

Following in the footsteps of fellow fashion giants Dior and Hermès, Gucci Décor will be the Italian fashion house’s first foray into interior design. Described as “an eclectic collection of items with which customers can dress their own spaces”, the line will include everything from cushions and incense trays, to bigger statement items like chairs and metal folding tables. Available to purchase from September, lets take a closer look at what happens when Gucci meets interior design.

Gucci Decor roll out debut home collection (image source)

According to the press release, the idea of the line “is not to prescribe a particular decorative look, but to provide elements that allow for living spaces to be customized”. We love the idea of “customizing” our living rooms with these statement velvet cushions; the brand revealed on Instagram that each of the featured intricate motifs are embroidered and then hand-applied in a process that takes approximately 10 hours to complete.

Gucci announces first home decor collection (image source)

How about burning a Gucci scented candle to get the ultimate fashion-approved home vibe? Our favorite is the striking primary blue design with the kitschy eye detail – it would be great for adding a pop of color to the bedroom. Available in four different exotic scents (Inventum, Fumus, Herbosum, and Esotericum), the candles’ porcelain pots are produced by Richard Ginori, the renowned Florentine company founded in 1735. Richard Ginori have also produced a selection of pretty incense trays and exquisite tableware for the Gucci Décor line.

Gucci announces debut home decor collection (image source)

Introducing the Gucci Décor Chiavari Chair, available in a variety of lush colorways with different woven seat cushions featuring the house motifs. We suggest buying one of each (if budget allows) for an eclectic mix and match dining room aesthetic. Pair with layered Persian rugs to continue the boho theme.

Gucci announces its debut home decor collection (image source)

Bigger furniture pieces include a choice of two stunning silk screens. This one would look right at home in the walk-in wardrobe of our dreams (filled with Gucci clothes, of course).

Gucci announces its debut home decor collection (image source)

Vivid metal trays with bold patterns round out the collection for now, though word on the street is that there will be a selection of printed wallpapers available to purchase come September. Gucci says these trays can be used practically or as unorthodox display ornaments. The smaller circular trays would make an interesting addition to a coffee table setup.

What do you think of Gucci’s new home collection? What will you covet when it’s released in September? Let us know in the comments below.

If you’re interested in fashion-related interior design you might like our interview with fashion designer Calla Haynes where she discusses the process of re purposing her old textiles into Moroccan Berber rugs.

Project and Design: Gucci Décor

Illustrations: Alex Merry via Gucci